Conscientious Shopfitting – How to Remodel Your Business Using Greener Methods

Part of being a responsible business owner is making sure that nothing in your shop poses a hazard to the environment. However, with all of the aspects that you have to review from time to time such as sales, marketing, and expenses, this one often gets overlooked.

Fortunately, WhiteOak Developments employ a conscientious team of staff who can redesign your shop up to environmental standards, so you are free to run your business without the guilt. Here are just a few steps you can take to achieve a greener business.

Brighten with LED

One of the simplest ways you can liven up your shop without taking a toll on the environment is by utilising LED lights. These compact bulbs offer various lighting options that can help highlight key areas in your store and create mood, thereby enhancing customer experience.

While you may spend more initially when purchasing LED bulbs, they consume less power and last longer than traditional light bulbs. Additionally, the costs of LED lights have significantly dropped down as compared to when they first appeared in the market years ago.

Use Renewable Materials

For many, shopping is an opportunity for them to unwind, which is why it is important to provide them with a calm, soothing environment while inside the store. This can be achieved by including raw material fixtures.

Recycled timber materials are on trend, and can easily match your concept by sealing with solvent-based or synthetic product. For artistic flooring, you can use stencilled or stamped concrete.

Consider Eco Paint

Going green doesn’t have to be dull and boring. To make your retail space more vibrant, consider repainting using water-based low VOC solution and biodegradable acrylic based paints. These products significantly reduce negative effects on health and the environment.

In addition, most zero or low VOC acrylic water based paints can be applied to floors, walls, doors, window frames and trims. They come in a variety of shades, are scruff resistant, and produce minimal odour. WhiteOak Developments also offer painting services which can be tailored to match your existing concept.

Go Digital

Thanks to today’s advances in technology, it’s much easier for businesses to help the environment by reducing paper use. The availability of software such as CRM (Customer Relationship Management), POS (Point of Sale), and other online document sharing platforms significantly reduces landfill wastes and saves retail owners time and money as well.

By going for digital signage and online marketing, wasteful materials such as paper and cardboard will be minimised or even eliminated completely. Not only that, but going paperless increases productivity and allows for better control and organisation.

You can encourage your customers to participate in your environment-friendly efforts by offering to email receipts instead of using the traditional carbon receipts. It’s also a smart tactic to obtain their emails for your future marketing campaigns.

If you’re looking for shopfitters in Sunshine Coast who share your passion of minimising business-related environmental hazards, you can count on WhiteOak Developments to utilise clean and green methods in brightening up your retail space.

Things to Consider for Shopfitting Your Sunshine Coast Business

If you are starting a business, you need to make sure that you have the space to make it happen. However, if you buy a building or space, you are not guaranteed that it’s going to be the best way for you to get what you need. How can you be certain that you have everything set up in a way that makes sense and that will work well?

Shopfitting Sunshine Coast is a very common practice that businesses use in order to make sure that they can get the most for whatever they may be trying to do or achieve with their business. What this entails is the process of putting together a commercial area in a way that is going to be beneficial for those who are running the business and how they want to get things done. While that may take time and effort to really figure out what needs to happen, shopfitters Sunshine Coast have the expertise and knowledge necessary to ensure that it all gets done the right way.

What considerations do you need to make when you start the process of shopfitting? Here are a few that you may want to keep in mind:

  • How much space do you need? Depending on what sort of business that you have, you may have different needs when it comes to the space that you are using. Take a little time to explore what’s out there and to make sure that you get your hands on something that makes sense for what you want to be able to do.
  • How much space do you currently have? Obviously, you can’t figure out what sort of space that you need or a layout for it until you know what building space or rental space that you have available to work with. Take some time to really look at what’s out there and to see what you can do with it. In the end, it will make the process of putting it all together just a little bit easier for you to take care of.
  • What sort of business are you looking to run? A restaurant is going to need something different than a café does, and a café has different needs than a bookstore. By knowing what sort of needs you have going into it, you can put together a setup that really works well for you in the long run.
  • How much do you have to spend on the process? Budget is always a concern, so make sure that you know just how much money that you have and how you want to get it all taken care of. It will help you to be a little more reasonable when it comes to just what you want to do to get it all to work.
  • Do you need it to be adjustable? Do you need to be able to move tables or desks around? Do you need dividers that can be adjusted as needed? Make sure that you know that information ahead of time as well.

Getting help from shopfitters Sunshine Coast is a big deal, and Whiteoak Devleopments want to help you figure out what steps that you need to take and how to move forward with your ideas and your plans for your small or large business.

shopfitting Sunshine Coast trends

How France’s Carrefour Is Integrating Lighting And Mobile Technology

shopfitting Sunshine Coast trendsOne of the biggest trends in physical retailing, these days, is the integration of the digital and the physical. Companies are rolling out loyalty apps in droves, as part of the pursuit of an exceptional retail experience.

A French company, Carrefour, unveiled a striking new concept in physical/digital integration to a capacity crowd at London’s Retail Design Expo 2016. The concept – known as visible light communication – updates traditional retail lighting, to serve up extremely accurate, location-based signals throughout a physical space, to guide shoppers to sales they might be interested in, throughout the storefront.


Philips Lighting is responsible for this innovative new technology, as part of their commitment to moving “beyond illumination”. Carrefour already had plans to update their Lille location, and decided to take the opportunity to try out the new lighting strips. The feature comes standard in all new Philips Lighting strips, but buyers can opt to use the pay-as-you-go function or not, as they see fit.

Want to find out how shopfitting your Sunshine Coast storefront can help take your business to the next level? Contact us today!

According to Carrefour’s director modéles commerciaux et innovation Céline Martin, “With such a large retail space, and the fact we run between 400-600 promotions every week, it’s essential we help customers find promotions. Using our app, customers can see exactly where they are in the hypermarket, and see promotions that are nearby, or promotions linked to what’s on their shopping list.”

So far, only 3600 customers have downloaded the app since it was unveiled in 2013. These numbers aren’t all bad, however, as 1% of the app owners use the app on a regular basis. Of that number, 50% will be in-store.

A representative of Philips Lighting, Gerben van der Lugt, claimed, “This technology is making use of smart phones increasingly becoming a shopping companion for people… We already know eight in ten people use their smart phones while shopping, while other research finds 50% of shoppers say they would be happy to receive location-based alerts – including details about promotions around them.”

Are you ready to take advantage of this brave new world of Retail Design? Talk to the leading shopfitters on the Sunshine Coast, and step into the future!

Shopfitting Innovations from Retail Design Expo 2016

Check Out The Retail Innovations From Retail Design Expo 2016

Shopfitters Sunshine Coast News2016 stands to be the year when the digital and the physical come together, to bring customers the best, most optimized consumer experience, judging from the top innovations on display at this year’s Retail Design Expo.

2016 saw the first year where the most excellent, cutting-edge retail designs were honored, in the inaugural edition of the Innovation Trail and Awards.

A panel of industry professionals came together to shortlist 18 innovative designs, giving a good general overview of what this year’s top shopfitting trends might look like.

For instance, a lot of retailers are adopting VM Technology from Icomeme, which brings together the brick-and-mortar and the virtual for customers who have downloaded the app. The app alerts shoppers to sales in the store, within 30 m, with detailed product information, sale prices, and even be guided directly to the display. VM Technology from Icomeme makes the best of technology, functioning somewhere between a circular ad, minus the annoying (and wasteful) paper, a push notification from your favorite app, and an immersive, interactive physical retail experience.

The VM Technology also allows customers to store their favorite outfits, for future consideration, in a style similar to popular sites like LookBook and Polyvore.

Some trends we’ve been seeing for a while continue to be important, particularly green shopfitting solutions. The company Global Display is tackling this problem head-on, with a line of sustainable mannequins (pictured at top of article), constructed using natural fibre-reinforced polymers and patented production technique, for a distinctive new type of display.

Shopfitting Innovations from Retail Design Expo 2016In another bid to reduce paper and carbon imprint, Umdasch Shopfitting revealed their Electronic Shelf Labeling system. It is to Umdesch’s credit that their design manages to look both futuristic AND classic, with crisp, colorful graphics conjuring images of an old-fashioned marketplace, but with all of today’s best bells-and-whistles.

Judging from these three cutting-edge designs, shoppers are ready to get out of the house for some face time and fresh.

Are you ready to take advantage of the foot traffic? Contact us today, and see what some of the Sunshine Coast’s leading shopfitters can do for you!

Not looking for a whole overhaul, but want to keep your storefront in tip-top shape? We also offer a wide range of commercial building maintenance services for the Sunshine Coast.

Shopfitting Retail Design Expo 2016

See The Future Of Shopfitting! London’s Retail Design Expo 2016 Preview Is Now Available!

Shopfitting Retail Design Expo 20162016 is shaping up to be a hallmark year for physical retail! We wouldn’t if we end up remembering this year as “The Year Of The Storefront”, given the recent rise in physical media sales. Even Amazon, the world’s largest online retailer, has opened a physical storefront in Seattle, WA.

The digital is simply not a replacement for the real. Customers are anticipated to return in droves, in 2016, in search of a high-end retail experience.

With that in mind, Sunshine Coast shopfitters and business owners alike will be eagerly watching the Retail Design Expo, scheduled to take place on March 9 – 10 in Olympia London.

A Taste Of Retail Design Expo 2016

The Retail Design Expo is Europe’s leading industry event for industry inspiration and innovation. Retail designers, marketers, merchandisers, and shopfitting professionals from around the world will converge on London in March to share the best, most exciting, retail design innovations for the coming year.

The Retail Design Expo Will Feature:

  • 250+ market-leading suppliers – from the UK and overseas covering the broadest range of innovation, inspiration, solutions and services from all supplier sectors
  • Designer Pavilion – housing cutting-edge design consultancies and architects
    17,000 visitors – from all around the world
  • Unrivalled conference programme – 75+ FREE sessions with star-studded speakers from around the world
  • NEW Shopper Marketing Conference – in association with POPAI
    VM Workshop – with leading specialists demonstrating their craft
  • Innovation Awards and Trail – showcasing the very best solutions, products and services the industry has to offer
  • Trends Experts – offering invaluable advice on how to grow your future business
  • Retail Design, Marketing and VM Visitor Lounges
  • Retail Design & VM Student Awards – celebrating the future stars of the industry
  • Boundless networking opportunities – throughout the two days
  • Co-located with RBTE and Retail Digital Signage Expo – providing 350+ retail solution providers, the biggest conference programme ever and unparalleled networking opportunities

Special Events And Conferences Will Include:

  • Current Trends Influencing Design
  • Store windows – working with principles of design
  • Putting shopper marketing is at the heart of everything a brand touches
  • Retail Digital Signage Expo
  • Why retail should be all about experiences
  • Designer Pavilion
  • Retail Design And Marketer Lounge
  • Keeping Stores Relevant For Today’s Consumer
  • How Brands Can Create A Point Of Difference To Attract Customers Into Stores
  • and many, many more!

To get a feel for the Retail Design Expo, check out this video from last year’s RDE:

Thinking of attending? Free Registrations are now open!

If the titles of these workshops and conferences are any indication, blending the virtual with the physical is this year’s hot topic! Get ahead of the curve, and contact one of the Sunshine Coast’s leading shopfitters today!

Not looking for a complete overhaul, but could use with a little sprucing up? Don’t worry! We offer commercial building maintenance plans for the Sunshine Coast, for all of your commercial real estate needs!