In today’s design world, the sky is literally the limit. Shops and retail stores have more design options and materials from which to choose compared to even ten or fifteen years ago. Shop owners also have the option of incorporating an overall design theme or concept with their shop’s niche, which can make deciding on the right design elements a little tricky and at times overwhelming.
However, modern day design concepts have changed the interior decorating and design options so much so that now shopfitting design options are a combination of simplicity and function with a dash of unique style. Many shops can now include different elements that traditional retail store settings never even considered or knew they had access to. For example, using upcycled and recycled materials or by using the ‘less is more’ design concept with the focus being more on the actual merchandise or product rather than over crowding a shop’s space with distracting signage and displays.
We viewed some of the most interesting shopffitting design concepts from retail shops around the world so you can see how they are using unique design concepts to help them stand out from the crowd. Because let’s face it, more and more people are shopping online than ever before, which makes it even more challenging for retail stores to compete and stay in business.
Believe it or not, the right design concept is what typically makes people want to take that extra trip over to your shop, so maybe some of these concepts will inspire you to switch things up a little and make some changes to your space.
Using Upcycled and Recycled Materials.
Reusing and recycling has gone from home design and can now be found in retail stores, restaurants, offices, and cafes around the world. Reusing old doors, barn wood, or basically anything from times past, adds a bit of a shabby chic and rustic design element that only rustic, old pieces can provide. It is not something that is easily recreated using modern materials either.
Three things happen when stores reuse items such as old doors and windows as part of their store design and décor. First, the store saves themselves a lot of money on materials. Especially if they take the time to shop around to find what they are looking for next to nothing, and in some cases, for nothing at all! Second, instead of the items possibly wasting away in already full landfills, they are little giving these materials a “second chance,” only in a different concept altogether. Third, upcycled materials allow shops to have a store that is truly their own and a design and style that literally no one else has.
Using repurposed materials doesn’t necessarily limit you either. Like in the store concept on the left, the modern white space provides the perfect home for the workstation made from repurposed wood. Shop around and do some research to see how you can spice up your office or shop with the use of recycled materials.
The “Less is More” Concept.
Depending on the product you are selling, a more simplistic design element may help your products sell easier because the design allows your merchandise to shine. Much like the design concept from the shop in Scotland on the right, what stands out more is the color and design on the sweaters, not the store itself. However, this particular concept will not work for all clothing lines, this could be a great window display idea or possibly a great way to make a certain item stand out more.
The shop below is located in New York City. Not only are they repurposing brown paper bags, their overall design is simple with the clothing items and display cases being at the forefront of your mind with the paper bags tricking you into thinking they are bricks at first site. A simple concept with subtle repurposing at its finest.
Adding Wood and Pipes.
By adding some wood or old pipes, you can easily create a simple design concept that is not overbearing but still stands out from the rest. Pipes (both old and new) are a very inexpensive, yet highly versatile material due. More and more shops and businesses are adding this hint of rustic and modern design idea into their overall design concept.
Wood is also an inexpensive way to create your own design concept ideas. Much like the image on the image on the far left, it is clear that someone built this wooden coat rack which helps to showcase the merchandise quite well without over whelming shoppers. Try building your own coat and display racks out of wood or using a combination of pipes and wood to give your store that rustic feel without breaking the bank.
Creative Use of Colour.
When it comes to using colour, the sky is the limit. However, you don’t want overdo it with the use of colour either. Much like the concept on the right, the colours were tactfully incorporated into a white and modern office space. It’s literally the perfect splash of colour, which makes for a very intriguing design concept. Doesn’t this make you want to walk inside and find out what they do or what services they provide?
The right colour contrasts will have people interested in what you do. Much like the design concept from a Sydney home below, the colour contrasts are literally quite perfect and very inspiring. It may not be the right concept for your shop or store, but could really work well with some niches, such as in a café or restaurant. Certain colours have the ability to set the tone or mood depending on the environment, for example, some colors make us hungry, some make us happy, while others have the ability to inspire relaxation and/or ambience.
Wall Designs and Product Displays.
The New York clothing shop on the left definitely has the right idea. They’ve incorporated the “less is more” concept with a bit of modernity and organization that makes their merchandise showcase itself. Cute benches allow customers to site and relax as they try on shoes or wait for their friends to model clothing items. This design concept is perfectly organised and not in your face whatsoever. It makes shoppers want to go inside and see what’s hanging on those perfect wall racks.
A low wooden block table neatly displays accessories in a way that invites customers to pick them and try them on, which will most likely make it easier for customers to decide on buying them. Cluttered displays are not as inviting because customers may be afraid to move or touch display items. Another way the “less is more” design concept works well for some retailers.
Pop-up Retail Shop Concepts.
Like the pop-up bike shop below, many other niches and brands are jumping on board with this design concept as well. Not only is this design simple and inexpensive, but it also saves retailers heaps of money on renting expensive retail space while providing shoppers with a unique shopping experience.
Pop-up shops also allow small retailers on a budget the opportunity to showcase their products and brand in a variety of locations allowing them them to expand their market with little advertising costs because they get fresh, new traffic in each new location. The design above is simple, modern, cost-effective, with a hint of modernity, which makes this a one-of-a-kind bike shop.
Finding and incorporating the right design into your shop could be the difference between regularly attracting customers to losing customers to the competition. Shop designs should be unique to your brand, a task that is not always easy to accomplish but easily done with some careful thoughts and planning. Contact us for all of your shopfitting needs on the Sunshine Coast to learn more about how we can help your brand get the recognition it needs and deserves.